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HealthMarch 15, 2026 · 8 min read

Building health products without medical claims

Design principles for building health products without unsupported medical claims.

5 sectionsHATT Product Labhealth product designresponsible health techprivacy-aware health app

Building in health means accepting constraints - and designing better because of them.

01Principle 1: Language is liability

Every headline, button, and push notification is a claim. We audit copy for diagnostic implication. "Understand your skin" beats "Diagnose your condition."

02Principle 2: Disclaimers are UX

Disclaimers aren't fine print to hide. They're trust signals placed where users make decisions.

03Principle 3: Privacy from day one

Health data sensitivity isn't a phase-2 concern. Architecture and copy both assume careful handling.

04Principle 4: Accessible beats impressive

Broad device support and clear flows beat flashy AI demos that exclude users.

05Principle 5: Partnership over hype

We'd rather integrate with clinicians and wellness platforms than chase viral marketing.

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